Golden rule of Entrepreneureship – “Do as you wish to be done by”Most of you would have heard about ” Hotel Saravana Bhavan” a famous restaurant serving South Indian Delicacies all over the world.  The restaurant had very humble begginings and is owned by a hardworking gentleman from a village next to my native. In [...]

“What works “Free”, What doesn’t and What works even better”Its almost everywhere now, Health Drinks with free product attachments, Perfumes with test packs, Vehicles with Free Services, Web Services with Free Trials, Mosquito Repellents with Free Device, Blades with Free Razors..just about everywhere.
Free isn’t  Just Free, There is a direct or indirect price on shipping [...]

“A customer rams into your office and screams at the highest tone for no fault of yours, and your best efforts to explain his misunderstanding goes in deaf ears. You might have personally closed the sale with this customer and chances are that you had explained the terms of the contract well in advance; Still [...]